How Good credit scores can really save you money

How Good credit scores can really save you money

Here is a Post by Joy Mali an active blogger and a financial management expert. Whether you are a freelance writer working from your home, a professional working for a finance firm, or an entrepreneur making investments for your business growth, your financial life is dependent on your credit history that decides your credit score […]

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A Medical Doctor That is Made The World Bank President

A Medical Doctor That is Made The World Bank President

The World Bank has named US doctor Jim Yong Kim as its next president. The appointment came as Dr Kim’s only rival, Nigerian Finance Minister Ngozi Okonjo-Iweala, lashed out at Washington’s perennial lock on the job. The US nominee faced a challenge for the first time ever. But there was little doubt that the bank’s […]

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14 Exclusive Tips You need to Write a Successful Sales Copy

14 Exclusive Tips You need to Write a Successful Sales Copy

Writing sales copy is an art. It takes years of practice to become an expert, and Probably some time and money spent on learning to do so. But there’s no reason you can’t write a sales letter yourself that will sell your reprint rights product, even if you’ve never write a copy before. This post […]

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Dynamics of the African Consumer Market-Part 2

Dynamics of the African Consumer Market-Part 2

Challenges to Increased Consumer Spending In spite of the substantial growth prospects for consumer spending, key challenges remain, with regard to market structure, distribution channels, and level of skills. Market structure: Africa’s consumer market is heterogeneous and highly segmented. Due to different income levels between countries and within countries, and due to cultural, geographical, and […]

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Dynamics of the African Consumer Market-Part 1

Dynamics of the African Consumer Market-Part 1

Following a decade of average increases in real GDP exceeding 5%, African economies are expected to sustain high levels of economic growth over the next decade boosted in part by domestic demand due to a steady increase in private and public investment1. In turn, rising real incomes will lead to higher consumer spending which is […]

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5 Tips for Generating More Traffic To your Website and Making More Money

5 Tips for Generating More Traffic To your Website and Making More Money

You want your website to look good, but your site isn’t just for show. Sure you want a lot of eyes on your site, but you don’t want visitors to admire your pages. You want visitors there to make money. If you want good revenue from your site, you really need to drive traffic to […]

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6 Unique Steps to Creating Your Business USP, This Determines the Quality of Your Brand

6 Unique Steps to Creating Your Business USP, This Determines the Quality of Your Brand

The first step at building a brand is to have a Unique Selling Proposition or a USP. As a business without one, you’re adrift in a sea of me-too businesses without a rudder, unmoored to the trade winds of the marketplace. USP-less businesses offer nothing distinct, nothing unique, no benefit, no logical reason that someone […]

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The World Economy at a Glance

The World Economy at a Glance

EU summit: All but two leaders sign fiscal treaty. 25 of the European Union leaders have signed a new treaty to enforce budget discipline within the bloc. This new treaty aims to prevent the 17 euro-zone states running huge debts like those which sparked the need for bailouts for countries such as Greek, Ireland and […]

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Too Busy to Grow?

Too Busy to Grow?

Is your firm running at capacity? Do you think that what you need is a few more associates with 5 to 10 years’ experience, not more business? If this is you, you probably haven’t done a good job of qualifying your clients. A key objective of good marketing is to attract better clients, not just […]

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Eight Ways to Build Your Business in 12 months

Eight Ways to Build Your Business in 12 months

Is this going to be your year for turning on the power of marketing and sales in your business? If your answer is yes, here are eight keys to success: 1. Focus on the Client/customer’s Profits, Not Your Own There is a limited demand for routine tax return preparation Services or will preparation, but there […]

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